Turf Sports Complex

Website Design

Turf Sports, is a training and sports complex located in Corpus Christi, TX. Turf Sports complex. Turf Sports complex mission is to develop individual speed, strength, flexibility, and power to get each athlete that winning edge. Turf offers a variety of different class and training programs to help core strength, joint mobility, muscle flexibility, and most important, injury prevention.

The goal for the redesign was to create a brand new look and feel to the website and brand itself, from the bottom to the top.

Logo Design

 Starting with the logo redesign, since it is a Sports Complex that has teams, the idea was to create a logo that could be used as a sport badge on shirts, jersey, etc. The logo uses the shape of a triangle, which is the strongest/sturdiest shape, to represent the athletic aspect of the brand.

Website Design

The color choice for the website focuses on shades of green to add emphasis on the turf, but also health and growth.

 The previous website lacked hierarchy and was missing vital information about what the complex offered. The purpose of the redesign was to create a visually stunning website that reflects the brands passion and intentions.